The Nature of Building a Brand with Steve Blank Interview Part 2 by Jess Larsen

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Steve has been part of, or co-founded eight Silicon Valley startups. These have run the gamut from semiconductors, video games, personal computers, and supercomputers. (MIPS, Zilog, Rocket Science, SuperMac, Convergent Technologies, Ardent, ESL) Steve's last company was E.piphany, an enterprise software company.

Steve is a past board member of California League of Conservation Voters (CLCV), Audubon California, Peninsula Open Space Trust (POST) and Startup Weekend. He served as a governors appointee to the California Coastal Commission.


Steve currently teaches entrepreneurship at Stanford and Columbia University. He was awarded the Stanford University Undergraduate Teaching Award in the department of Management Science and Engineering. And was honored with the Earl F. Cheit Outstanding Teaching Award at U.C. Berkeley Haas School of Business. The National Science Foundation adopted his Lean Launchpad class as the U.S. standard for commercializing basic and applied research via the Innovation Corps. All his course material is open-sourced at http://steveblank.com/slides/

Follow Steve on LinkedIn.

Jess Larsen